Common Craft, who brought us those great videos RSS in Plain English and Wikis in Plain English, have published another nice one about Social Networking. It’s called Social Networking in Plain English (surprise, surprise).
As always, it is straight forward, very easy to understand (even for a lawyer), and quite entertaining. The video doesn’t really endorse any social networking site, but does suggest a few at the end:
MySpace (probably the most popular among the children of readers of this blog), Facebook (which is apparently very popular at Allen & Overy), and the big one for the professionals among us, LinkedIn.
It should be noted that MySpace has been known to help some lawyers find clients.
As the battle grows among these three social networking leaders, the only important question is: Which will be acquired by Google? Orkut, Google’s networking site, is not all that popular here in the States, but is big in Brazil.
With Google’s acquisition of Postini, they have their foot in the doors of some law firms already, as it is a popular spam fighter in firms (apparently 48% of firms use them). Only time will tell. On a related note, Wikipedia has this interesting list of Google acquisitions.
LawyerKM :: Knowledge Management for Lawyers
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